Eau De Parfum

Inspired by the Summer of Love and the hippie trails of the 1960s.

The fragrance is intense and woody. Scent notes include green fig, black currant and virgin cedar wood. All 19-69 fragrances are suitable for all genders.

“Summer of Love was a social phenomenon that took place in the summer of 1967. A cultural earthquake that was supposed to destroy the old values of the previous generation and embrace a new awareness of freedom, sex, drugs and rock'n'roll. The search for enlightenment led the flower children to travel to places such as Machu Picchu and Kathmandu in decorated, colorful Volkswagen buses. Ideas for the next hotspot or music festival were shared in the hippie community through the Invisible Post. ”

The iconic cosmetics brand 19-69 was founded by the Swedish artist and product designer Johan Bergelin, currently stationed in New York. The name 19-69 stands for freedom, tolerance and counterculture. The inspiration covers various iconic moments of the counterculture throughout history. Art, music and different cultures have also left their mark on products in terms of content, names and packaging. The different colors symbolize the rainbow, which in 1969 was a symbol of peace and freedom.